The Read Magnet® Podcast
Read Magnet ® is the podcast for message-led creators, coaches, and thought leaders who ready to write their book, and want to do it with strategy and soul.
Hosted by book coach, ghostwriter, and founder of The Luminous Press, Cate Butler Ross, each episode explores what it really takes to bring a powerful message to the page, whether you’re writing it yourself or partnering with a pro.
From behind-the-scenes publishing insights to soulful conversations with authors, creatives, and industry insiders, you’ll learn how to shape the book that only you can write, and how you can use it to grow your authority, create real impact, and become a siren-call to the people you’re here to help.
The Read Magnet® Podcast
Get Your Non-Fiction Book Featured on TV (and Become an Expert They Want to Invite Back) with Sarah Collins
Get Your Non-Fiction Book Featured on TV (and Become an Expert They Want to Invite Back) with Sarah Collins
👉 Grab my MicroClass, Make Your Authority Book Inevitable, at ReadMagnet.com/microclass
About this Episode:
Getting your book — and your message — featured on TV can feel like a dream reserved for the big names with big PR budgets. But is it really as out of reach as it seems?
In this episode, I’m joined by Sarah Collins, communication coach, media trainer, and former senior TV producer for shows like Lorraine, Good Morning Britain, and Loose Women. Sarah’s here to pull back the curtain on what it actually takes for nonfiction authors and experts to land media opportunities — and how to make sure you make the most of them when you do.
We’re talking about:
✅ Why having a book boosts your credibility for media opportunities
✅ How to pitch yourself to TV producers (even without a PR agency)
✅ What makes a pitch stand out (and what gets ignored)
✅ How to prepare for your first TV appearance so you feel confident, not frozen
✅ The simple strategies that help you become the guest they want to invite back
If visibility is part of your strategy, and you want your authority book to open more doors, this episode is packed with insights you won’t want to miss.
Connect with Sarah Collins:
https://www.sarahcollinscoaching.com
Find her on Instagram: @sarahcollins_coach_consultant
Grab her free Media Messaging Checklist via her website.
Links Mentioned:
📕Learn how you can work with me as your book coach, editor or ghostwriter at www.thelumimous.media
🎥 Free MicroClass: www.theluminous.media/microclass